What does Facebook Pixel mean?

Facebook Pixel can be described as a short text code that you placed on your website in other to achieve some desired results.

Attaching this little piece of code to your site brings many advantages which include:

1. Ads Optimization: This helps you to deliver your ads to a target audience that can be easily converted.

2. Conversion Tracking:

3. Custom Audience Creation

This is the utilization of your customers’ behavior and action to your sale offers to make more sales of your products and services that meet their demands and needs. It also enables us to monitor all our ad conversions from Facebook Ads and optimized Ads based on received data.